Background: MediaMixx is the oldest forum of its kind in Bulgaria. It has been organized for over 22 years in Albena, Bulgaria and in 2016 it became truly international by moving to Greece.


    Challenge: Our challenge was to organize the event in Thessaloniki, Greece while maintaining the success rate of the event.


    Approach: We used a full range of communication tools and contacted media representatives from all over the region. We communicated with sponsors and partners, in order to provide all necessary components for a successful international event that leaves a mark.


    Result: We managed to get the best result that we could have – a successful event with great attendance and coverage.